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Website kit or Wix: what does each cost over three years?

Three years of Wix's published prices next to a one-time kit, what each one includes, and where Wix is the better buy.

Short answer: A kit costs far less over three years, and Wix does more for you. From the prices Wix published on October 21, 2026, a Light plan billed yearly comes to about $655 over three years with two domain renewals, and a Core plan to about $1,087.1, 2 A Classic kit is $39.99 once, plus roughly $33 to $60 for three years of a web address, so about $73 to $100.3, 4, 5 Wix includes hosting, an editor and 24/7 customer care. With a kit you host the files yourself, and a free plan can do that.1, 6

What does each cost over three years?

We took the plan prices from Wix's own plans page and the domain price from Wix's own blog, then set a Classic kit and a web address beside them. Wix's page shows prices for yearly subscriptions, paid in full when you buy, and says they do not include tax.1 A Light plan is $17 a month, which is $204 a year. Core is $29 a month, Business is $39 and Business Elite is $159.1

Wix also has a free plan at $0. Its FAQ says a Premium plan is what lets you connect your own domain and remove Wix branding, so the table starts at Light, the cheapest paid plan.1

The first year's web address is free on a yearly plan, through a voucher for a new domain bought from Wix.1 Wix Help says the voucher must be redeemed within two months, does not cover privacy protection, cannot pay for a renewal, and that the domain renews the next year at the regular price.7 Wix's blog gives $21.35 for a one-year .com renewal.2 For the kit side we use two prices for a .com: $10.97 a year, which is Verisign's wholesale fee from November 1, 2026,4 and $20 a year, the price Squarespace's help page gives for common endings like .com.5 Your registrar's price will differ.

Three years, before tax, from prices published October 21, 2026
OptionYear 1Years 2 and 3, eachThree years
Classic kit, web address at $10.97 a year

$50.96

$10.97

$72.90

Classic kit, web address at $20 a year

$59.99

$20.00

$99.99

Wix Light, billed yearly

$204.00

$225.35

$654.70

Wix Core, billed yearly

$348.00

$369.35

$1,086.70

Wix Business, billed yearly

$468.00

$489.35

$1,446.70

The kit rows are a Classic kit at $39.99 once plus a web address each year, with free hosting.[^6] The Wix rows are the plan plus the $21.35 renewal in years two and three, because the first year's address is free. Wix's blog warns that first-year or promotional pricing can differ from the standard renewal rate.[^2] Tax, email and your time are not in any row.

What does Wix include that a kit does not?

Plenty, and it is worth paying for if you want it. These are the items Wix lists on its plans page.

  • Hosting and security. Wix says every plan includes reliable web hosting, with advanced security monitoring and 99.99% uptime.1 With a kit you choose a host and set it up.

  • An editor. Wix lists a drag-and-drop editor, more than 2,000 templates and AI tools that can build a site from a prompt.1 A kit is files that you change by hand or with an AI helper. For how templates and kits differ, see website templates vs ready-made website kits.

  • Support. Wix lists 24/7 customer care on all plans.1 We answer kit questions by email.3

  • Payments, bookings and a store. Core and the plans above it list payments, scheduling and eCommerce tools.1 Our Classic and Motion kits use tap-to-call links and have no form, so they do not take orders or bookings.9

  • A longer refund window. Wix lists a 14-day money-back guarantee.1 A kit is refunded in full until you download it, and not after.3

  • Room to grow. Light has 2 GB of storage and two site collaborators. Core has 50 GB and five.1

  • A free start. Wix says you can create a site for free and choose a plan when you are ready.1

What does a kit include that Wix does not?

  • No subscription. A Classic kit is $39.99 once.3 There is no plan to renew. You still pay for a web address each year.

  • Files you can host anywhere. A Wix help page says a Wix site needs to be hosted and operated on Wix's servers, and that its setup does not support external hosting.8 A kit is plain files. Cloudflare says requests for static files are free and unlimited on its free plan, so a host can cost $0.6

  • Fonts and a license. The kit page says fonts are included with nothing to install, and that the kit comes with a license for one business and one website.3

  • A guide. The kit page says the steps for putting the site online are included. Kits with a setup page, called START HERE, ask plain questions and build the site with you.3

What happens if I stop paying or want to leave?

Wix's FAQ says creating a site is free, and a Premium plan is what lets you connect your own domain and remove Wix branding.1 A Wix help page says a Wix site needs to be hosted and operated on Wix's servers. It describes no way to export the site, and it says the content you build on Wix belongs to you.8 You can connect a domain you bought somewhere else, which needs a plan.8 So, as we read it, a move later means building the site again on another service.

With a kit, the files are yours to copy to another host if your host changes its rules. The license covers one business and one website.3 You have to keep your own copy of the files and keep your web address renewed.

When is Wix the better choice?

  • You want to take payments, sell online or take bookings, with the tools in one place.1

  • You want to edit with a visual editor and never touch a file or a web address setting.1

  • You want 24/7 customer care and a 14-day money-back guarantee.1

  • You would rather pay a plan fee than spend an afternoon on setup.

  • Several people need to work on the site. Core lists five collaborators and Business lists ten.1

When is a kit the better choice?

When your customers mostly call, and a few pages with your services, hours and phone number will do. You pay once, keep the cost near the price of a web address, and own files that can move. You follow a guide to put it online, or ask us to help. A few kits to look at: Plumber, Electrician, Hair salon, Cleaning service and Landscaping. The whole list is at website kits. For the plain-files route with no monthly fee, see can I get a website with no monthly fee. For the wider cost picture, see what a small business website costs. For Squarespace's prices and the options with no monthly fee, see Squarespace alternatives with no monthly fee, and to weigh a kit and a builder against a designer, see kit, builder or web designer: which to choose.

How did we get these numbers?

We read Wix's plans page, its domain pages and its help pages on October 21, 2026, from New York, read the plans page again on October 22, and worked out each total from the cents. We sell website kits, so we have a stake in this question. Wix is the only website builder we compare here. Wix's prices and offers change, and a different country or a different week can show different ones, so check its page before you buy.

Questions

Sources

Read October 21, 2026, and Wix's plans page again October 22, 2026. Each source shows its own date. Wix changes its prices and offers, so check before you buy.

  1. 1

    Wix: Wix plans and pricing. The page shows no date. Read October 21 and again October 22, 2026, from New York. Wix sells website plans.

  2. 2

    Wix: How much does a .com domain cost on Wix?, Wix Blog. The page shows no year. Read October 21, 2026.

  3. 3

    MWS Consulting Studio: Our kit store: kit pages and prices. Read October 21, 2026.

  4. 4

    Verisign, filed with the U.S. SEC: Verisign Reports First Quarter 2026 Results. Dated April 23, 2026. Read October 21, 2026. Verisign runs the .com registry.

  5. 5

    Squarespace: Squarespace domains FAQ, Help Center. Page updated October 6, 2026. Read October 21, 2026. Squarespace sells domains and website plans.

  6. 6

    Cloudflare: Pages Functions pricing. Page updated September 8, 2026. Read October 21, 2026.

  7. 7

    Wix: Using Your Free 1 Year Domain Voucher, Help Center. The page shows no date. Read October 21, 2026.

  8. 8

    Wix: Exporting or Embedding Your Wix Site Elsewhere, Help Center. The page shows no date. Read October 21, 2026.

  9. 9

    MWS Consulting Studio: Our check of the files in every Classic and Motion kit. Run October 21, 2026. We keep the results.

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